SEO Marketing

At SEO Firm India, PPC (Pay per Click) management is a practice followed to assist clients in hitting the bull’s eye in their search engine marketing efforts. Search engines are the main source of website traffic, and this makes your website(s) vital to be a part of these search engines. SEO Firm India has a team of PPC bidding management experts dedicated to major search engines. We work in accordance with the guidelines to process PPC advertising on major search engines like Google, MSN, or Yahoo.

PPC Management is one of the most important factors to achieve the desired return on investment (ROI). Keywords selected by you will be targeted in your pay per click management campaign, and PPC advertisements will be developed with attention-grabbing titles and copy. We don’t believe in chaos like bid wars, as these can decrease ROI. Therefore, we stick to upper bid limits. Other strategies include keeping an eye on results on a daily basis and regularly focusing on major variable factors like cost per click (CPC) and click-through rate (CTR).

Each click is money-making, so selecting less competitive keywords is the key. You will always find yourself in-sync with us, as we will regularly update you about your PPC management campaign. PPC management professionals at SEO Firm India are well-versed with the entire spectrum of Internet marketing and have the skills to nail down the PPC management targets and achieve good ROI. If you don’t want to miss your spot in the world of online marketing, make sure not to miss our services!

Pay Per Click or Bidding Cost Per Click (PPC or CPC)

Thanks to Google's AdWords and Overture, pay per click has grown in popularity over the last couple of years.

Pay per click is a unique search engine listing system that allows online businesses to bid for top positions by using terms and keywords that are directly relevant to their products or services.

This ongoing auction-style platform dictates the listings such that at the top of the results page are advertisers who are paying to be listed under the specific keyword(s) you have searched for. The highest bidder appears first, the second bidder appears second, and so on. You only pay for the Internet traffic that is delivered to your website, which can be easily compared to the sales you make. Typical costs for winning bids, depending on keyword popularity, range from US$0.75 to US$3.00 per click-through. Minimum bidding ranges from US$0.01 to US$0.50.

SEO Services India will manage all your Pay per Click accounts with ease.

How SEO Services India Manages Your Pay per Click Campaign

1. Keyword Research

Our research team will find the most appropriate keywords for your pay per click campaign.

2. Title and Description

We create and/or maintain your listing titles and descriptions to ensure they attract visitors.

3. Keyword Management

• We monitor your keywords and analyze their effectiveness.
• We maintain specific positions for your keywords (top spot, top three, top ten).
• We help you expand your targeted keywords.

4. Bid Management

• Constant monitoring of your bids and eliminating bid gaps.
• Set maximum bid parameters to keep bids within your budget.

5. Account Creation

We will quickly and efficiently establish an account for you, as setting up an account can be a notorious and painful procedure. By having a professional handle this process, you'll get the keywords you want in a timely fashion without the hassle.

6. Account Management

Once your account is created, there is a need for the proper implementation of a pay per click strategy to obtain and maintain the correct positioning. This is where the entire process will be completed, and the desired results can be obtained.